B2B / E2E Technical Marketing Support
We help organisations operating in high-tech engineering sectors declare the excellence of their products and services. We do this by creating compelling content and making effective business-to-business (B2B) and engineer-to-engineer (E2E) communications.
Established in 2001 by Richard Warrilow (an experienced electronics engineer and technical journalist) and Amanda Warrilow (formerly BAE Systems’ Press Officer and with extensive events management experience), Declaration is a husband-and-wife technical marketing support company.
You will benefit from our combined skills, experiences and the services we provide in the following ways: we help your company attract more and qualified leads; we empower you to work at a more strategic level; we reduce your workload; and we create the content you struggle or have little time to produce.
Standard Services
We offer four standard services, optimised to meet the requirements of most companies. All are modular, flexible and scalable, plus we offer an easy migration path between services as we help your company grow.
MARCOMS ACCELERATOR
This is an intensive, six-week service, tailored to support you on a specific project, such as a project launch, exhibiting at a trade show or building a new website.
This service also includes free consultancy, and we can provide valuable feedback on your current marketing methods.
Cost: £6,000
CONTENT
CREATION
We create the technical content you need for your inbound and outbound marketing (even if you already have a PR/communications agency). Content includes articles, case studies, white papers and blogs, plus copy for brochures, guides and your website.
Services start from at £2,200pcm
Typical: Between £2,600 and £3,000pcm
MEDIA COMMUNICATIONS
This service builds on our content creation service and includes the provision of a Communications Officer. We will write and distribute your press releases, secure the placement of your articles and case studies in magazines and online, and we can manage your social media (if you want).
Services start from £2,600pcm.
Typical: £3,000 and £3,500pcm
CAMPAIGN MANAGEMENT
This service provides the very highest levels of support and representation. We formulate your content and communications strategies and plans (and deliver against them). Under this service we can, for example, provide in-country marketing representation and cover for maternity/paternity leave and sabbaticals.
Services start from £6,000pcm.
Terms and conditions apply to all services
Activities & Credits
Underpinning all our services is a novel ‘activities and credits’ scheme, that make engaging with Declaration as easy as choosing meal deal in a restaurant. Simply decide what level of service you require (a marcoms accelerator, content creation or media communications) and select which activities you’d like us to do.
Activities include ghost-writing articles, producing copy for your website, writing and distributing press releases. You have a pool of credits to redeem against activities, as each activity has a credit value. The simplicity of our business model makes our services modular, scalable, responsive and, above all else, fair. Find out more here
Why Declaration?
- We talk the same language as your engineers and your customers’ engineers. We will keep their precious time to a minimum when creating the B2B / E2E content you need.
- We’re experienced technical marketers and we’re adept at translating features into benefits that attract leads.
- We’re communications experts. We have the tools, processes and media contacts to ensure your messages are heard.
- We do not outsource to third parties or freelancers: because doing so introduces delays and costs. Also, the more people that are involved the more scope there is for misunderstandings/misinterpretations.
- We love technology, communicating benefits and helping people: you, your salespeople and your customers.
- The majority of our work comes through recommendations, so we’re clearly doing something right and have been for over 20 years.
We have an open pricing structure. How many other agencies put their prices online?
What Our Clients Say
“Declaration is a highly valued extension to my US-based marketing team. Located in the UK, Declaration is ideally positioned for when marketing activities involve working with customers, third parties and trade press publications in Europe. But they are far more than a satellite marketing operation, most of the content they produce is for our global marcomms and Richard Warrilow currently hosts most of our webinars for US-based attendees.”
What Editors Say
“When I recently received an article from Declaration it was like a breath of fresh air. I was genuinely impressed. They delivered what they said they would, a little before the agreed submission date, and the word count and provision of images were exactly as promised. Most importantly, the copy was well-written, engaging, void of marketing hype, and was formatted in such a way that made editing (not that much was needed) and page layout very easy. The quality of their work and their appreciation of editorial and publishing requirements is increasingly rare these days. It’s a real pleasure to work with professionals like the folks at Declaration”.
Companies we have supported, and in many cases still support, include:
We're Here to Help
Whether you’re in need of temporary or ongoing support, or want someone to manage your marketing, we can help you. Because we have standardised our services they are, in most cases, ready to go and we can hit the ground running. Our technical backgrounds also help and there will be a minimal learning curve. We understand your technology. We understand your markets.
Connect with us to arrange a free and confidential discussion.