Your perfect partner
Whatever marketing challenges you’re facing, we have a proven and cost-effective service that will meet your immediate and future requirements.
Help is at hand
We have three core services. These can be thought of as menus that give you access to a variety of activities; tasks we’ll do for you, such as writing blogs, distributing your news etc.
You benefit from:
- A rapid response. We’re ready to go right now, with off-the-shelf services tailored for today’s business climate and which require only a little customisation to meet your exact needs.
- Greater confidence. We’ve been supporting the marketing people, teams and departments of advanced engineering companies for 20 years.
- Flexibility. All activities are clearly defined in terms of the deliverables and responsibilities, so as priorities change (which they always do) we can switch between activities at a moment’s notice.
At your service
Bronze
Content Creation
We’ll create some or all of the content you need for your inbound and outbound digital marketing.
Services start at £1,500* pcm
Typical: (Between £1,800* and £2,100* pcm)
Silver
Content Creation & Communications
Content creation plus a Communications Office to distribute your news and place your articles, blogs and case studies.
Services start at £2,200* pcm
Typical: (Between £2,500* & £2,800* pcm)
Gold
Campaign Management (incl. Content Creation & Communications)
We’ll manage your campaigns in the capacity of a Joint Marketing Manager.
Services start at £6,000* pcm
We also manage an agreed marketing budget.
* Terms and conditions apply
Credit where due
Fixed-content contracts have no place in our fast-paced industry. Indeed, if you’re an OEM targeting emerging markets, fast-response adaptability, is essential. We have therefore structured our services around the most common marcomms activities/tasks; funded through a novel credit-scheme.
What is an Activity?
As mentioned, it’s something we’ll do for you – something you might struggle or have no time to do yourself. Moreover, where content creation is concerned, we differentiate between originating copy from scratch, reworking/repurposing existing material and simply giving material you’ve supplied a light treatment.
What is a Credit?
It can be thought of as a period of time.
The credit value of any activity is mainly a combination of an estimate of the time taken to perform the activity and the draw on resources for which time and money have already been invested by us.
Here is a selection of activities and an indication of the services (menus) under which they are available.
| Activity | Bronze | Silver | Gold |
|---|---|---|---|
| Advertorial Origination/Rework | ✔ | ✔ | ✔ |
| Award Nomination | X | X | ✔ |
| Article Origination/Rework | ✔ | ✔ | ✔ |
| Artwork – single image/graphic | ✔ | ✔ | ✔ |
| Brochure or Catalogue Origination | ✔ | ✔ | ✔ |
| Blog Origination/Rework | ✔ | ✔ | ✔ |
| Copy Origination | ✔ | ✔ | ✔ |
| Case Study Origination | ✔ | ✔ | ✔ |
| Document Proof Reading | ✔ | ✔ | ✔ |
| Media Briefing Organisation | X | ✔ | ✔ |
| Media Interview | X | ✔ | ✔ |
| Marketing Sheet Copy Origination/Rework | ✔ | ✔ | ✔ |
| News Origination/Rework | ✔ | ✔ | ✔ |
| Poster, Pull-up, Advertisement or Banner Origination /Rework | ✔ | ✔ | ✔ |
| Press Release Distribution | X | ✔ | ✔ |
| Press Release Origination/Rework | ✔ | ✔ | ✔ |
| Social Media Origination/Rework | ✔ | ✔ | ✔ |
| Social Media Post | X | ✔ | ✔ |
| Slideshow Origination/Rework | ✔ | ✔ | ✔ |
| Slideshow Presentation | X | X | ✔ |
| Slideshow Video |
✔ | ✔ | ✔ |
| Testimonial Origination | ✔ | ✔ | ✔ |
| Trade Press Placement | X | ✔ | ✔ |
| Video Script Origination/Rework | ✔ | ✔ | ✔ |
| Video Voice Over Recording | X | X | ✔ |
| Webinar Hosting | X | X | ✔ |
| Webpage Copy Origination/Rework | ✔ | ✔ | ✔ |
| Website Landing/Home Page | ✔ | ✔ | ✔ |
The above are all core activities. There will be instances when activities combine – such as writing an article AND securing its placement in a trade press magazine. It may sound a little complex, but don’t worry. This level of modularity ensures you pay a fair price for a fair service.
Here is a selection of activities and an indication of the services (menus) under which they are available.
The above are all core activities. There will be instances when activities combine – such as writing an article AND securing its placement in a trade press magazine. It may sound a little complex, but don’t worry. This level of modularity ensures you pay a fair price for a fair service.
After something bespoke?
Custom projects. We love them. As qualified engineers, former journalists and experienced communicators there’s nothing you could ask that would phase us. We’ll either adapt one of our standard services (and some of the standard activities therein) OR tailor something completely new to meet your requirements.
Safe, secure & fair
We believe in close, collaborative engagements that are underpinned by trust. We insist on having mutual confidentiality agreements (MCAs) in place for all engagements. Also, if you just want to talk to us to see if Declaration is for you, we are happy sign a non-disclosure agreement (NDA).
As for the deliverables, once we start supporting you, they are completely yours. Unlike many agencies we do NOT enforce the Intellectual Property Act of 2014, which states that the owner of a commissioned design is the designer and not the commissioner.
Productivity and profit through partnership
Covid-19 has changed the employment landscape forever. Even when the virus is gone, workplaces won’t be as they were before.
Now, more than ever before, productivity is being measured in terms of tasks completed (to agreed standards and within rigid timeframes) and not recorded hours.
Increasingly, marketing teams will comprise in-house managers/coordinators and external resources working together on the many deliverables needed to ensure success.
Which service is best for me?
We offer ‘full spectrum’ services. At one extreme we can simply support you with some content creation (i.e. help with the material you struggle to create or just don’t enjoy). At the other extreme, we can be the equivalent of a Joint Marketing Manager.
Connect with us to arrange a free and confidential consultation.
We’re your perfect partner because …
CONTACT US
Please feel free to reach out to us for any help or with any questions. We are always happy to help you make a Declaration.
Sparkhouse, Ropewalk, Lincoln, LN6 7DQ
+44 (0)1522 789 000
declare@declaration.co.uk