by Team Declaration | Jan 28, 2022 | Article
Contributing to an ever-expanding attack surface and operating in an industry that is only just starting to see appropriate regulations, IIoT devices are vulnerable to cyberattacks. Michael Barrett, managing director of Nexus Industrial Memory, explains how devices...
by Team Declaration | Jan 18, 2022 | B2B Marketing, Lead Generation, Trade Shows
Trade shows have always been a fantastic way to generate new business, which is why, when Covid-19 struck, industry events continued – albeit in an online format. With the return of ‘in-person’ shows it’s now worth evaluating if, and how COVID has changed trade shows,...
by Team Declaration | Dec 14, 2021 | Content Marketing
One of the most common questions we get asked here at Declaration is: “What is Content Marketing?” Essentially, it is a form of marketing that is focussed on creating, publishing and distributing content for/to a targeted audience’; predominately online. Sharing...
by Team Declaration | Dec 13, 2021 | Article
View this article as a pdf IoT-enabled devices used in industrial applications are vulnerable to many forms of cyberattack. Michael Barrett, managing director of Nexus Industrial Memory, outlines some ways in which devices might be attacked and suggests how they can...
by Team Declaration | Nov 18, 2021 | Content Marketing, Marketing Communications
At the heart of an effective marketing strategy is a deep understanding of your target audience, using case studies to evolve your audience alignment is a fantastic technique to enable an evolving understanding of your audience. Your audience is constantly changing...