by Team Declaration | Feb 16, 2021 | Engineering Marketing, Marketing Communications, Press Communications
In all advanced engineering sectors, trade press communications continues to be an essential aspect of marketing and public relations (PR) – despite the increased use of social media platforms. The traditional role of PR professionals is to raise awareness of a...
by Team Declaration | Jan 18, 2021 | Engineering Marketing, Marketing Communications
The big challenges facing technical marketers in the digital era according to GNC Engineer Wess Gates “Engineering is inherently a difficult business to sell and market”. If you’re responsible for marketing in an engineering company, you may well agree...
by Team Declaration | Sep 15, 2020 | Engineering Marketing, Marketing Communications
Engineering companies are great at creating ground-breaking products. However, many struggle to get their products seen by the right people. This is where using a smaller engineering marketing agency can pay dividends. This is mainly because they understand and are...
